Pay Per Click
Pay-per-click (PPC) is what it sounds like: you pay for targeted traffic on a per-click basis. Each click represents a unique visitor to your site. PPC is perhaps the fastest way to send targeted traffic to a new website. While virtually all other methods require time to fully implement, a PPC campaign can be up and running within a few hours, resulting in traffic to your site in less than a day.
By using our ROI and tracking tools, you’ll be able to figure out which PPC links are giving you the highest conversion rates with the highest ROI, giving you the opportunity to derive more traffic from the links that convert and spend less on, or get rid of altogether, links that are ineffective. Click here to subscribe to our Pay Per Click product.
Search Engine Visibility [Organic Listing]
Organic or Natural listings are search engine results that appear in the listings “naturally." Natural listings are also sometimes called “free." But the truth is there is nothing natural about them. Search engines are looking for specific things when they decide where to rank your website.
If your website were a rose garden, then knowing what the search engines are looking for is like putting your rose on flower steroids. Your site would have the best roses the search engines could find, and would “naturally" rank your site the highest. The sole job of our natural-search experts is to always keep up with the latest industry news, ensuring that they know exactly what the search engines are looking for. This allows us to implement those things into your site so you get and maintain high search engine rankings. Click here to subscribe to our Search Engine Visibility product.
Link Building
Developing inbound links to your website is an important part of search engine marketing. But most people don’t know where to even start a linking campaign. What kind of site should I place links on? How do I convince webmasters to link to me? What kind of links should I be creating?
A badly managed link campaign can result in rankings for all the wrong keywords while your ranking on more important keywords drops. In layman’s terms, this simply means less targeted traffic to your website. Our experts have the knowledge, tools, and relationships in place to create and maintain a successful linking campaign for your website using the correct anchor text techniques to build value and improve business.